Examining the Influence of Social Media on Civic Engagement Among Youths in Dambatta Local Government Area, Kano State
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Chapter One: Introduction
1.1 Background of the Study
Civic engagement among youths is critical for the sustainability of democracy and socio-economic development. Social media, as a contemporary communication tool, has significantly reshaped the dynamics of youth participation in civic matters. Platforms such as Facebook, Twitter, and Instagram have become avenues for information sharing, mobilization, and collective action, empowering young people to engage in governance and community-building (Ibrahim & Musa, 2023). In Nigeria, where youth make up a substantial proportion of the population, the potential of social media to enhance civic engagement cannot be overstated. In Dambatta Local Government Area, Kano State, where traditional political structures often limit youth participation, social media offers an alternative space for expression and activism. However, questions remain about the extent to which social media facilitates meaningful civic engagement rather than performative participation (Ahmed et al., 2024). This study investigates the influence of social media on civic engagement among youths in Dambatta, focusing on its impact on political awareness, activism, and community involvement.
1.2 Statement of the Problem
Despite the growing popularity of social media among youths, its effectiveness in fostering genuine civic engagement remains debatable. In Dambatta, where socio-economic challenges and limited access to formal education persist, many youths rely on social media as their primary source of information. However, the prevalence of misinformation, echo chambers, and superficial engagement often undermines the potential of social media as a tool for meaningful participation. Furthermore, there is limited empirical data on how social media shapes the civic behaviors and attitudes of youths in the region. This study seeks to address these gaps by exploring the role of social media in promoting or hindering civic engagement among youths in Dambatta Local Government Area.
1.3 Objectives of the Study
- To evaluate the extent of social media usage for civic engagement among youths in Dambatta.
- To assess the impact of social media on youth political awareness and activism in Dambatta.
- To identify the challenges and opportunities of using social media for civic engagement in Dambatta.
1.4 Research Questions
- How extensively do youths in Dambatta use social media for civic engagement?
- What is the impact of social media on youth political awareness and activism in Dambatta?
- What are the challenges and opportunities of leveraging social media for civic engagement in Dambatta?
1.5 Research Hypotheses
- Social media significantly increases civic engagement among youths in Dambatta.
- Social media enhances political awareness and activism among youths in Dambatta.
- Addressing misinformation and access barriers improves the efficacy of social media in fostering civic engagement in Dambatta.
1.6 Significance of the Study
This study is significant for understanding the transformative role of social media in shaping civic engagement among youths in Dambatta Local Government Area. It provides insights for policymakers, educators, and social media platforms on how to harness digital tools for enhancing youth participation in governance and community development. By highlighting the challenges and opportunities associated with social media use, the research offers practical recommendations for fostering more inclusive and impactful civic engagement. Moreover, the study contributes to academic discussions on youth, technology, and civic participation in the Nigerian context, providing a foundation for further research on digital democracy.
1.7 Scope and Limitations of the Study
The study focuses on the influence of social media on civic engagement among youths in Dambatta Local Government Area, Kano State. It examines patterns of usage, impacts on political awareness, and associated challenges within this specific context.
1.8 Operational Definition of Terms
- Social Media: Online platforms such as Facebook, Twitter, and Instagram used for communication and networking.
- Civic Engagement: Active participation in community and political activities aimed at promoting public welfare.
- Youths: Individuals aged between 18 and 35 years, as defined by Nigerian demographics.
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